What benefits do job seekers find most attractive?

Hiring & Recruiting See all what benefits do job seekers find most attractive?

To help optimize your hiring process, Workopolis’ data team recently analyzed over 450 thousand job descriptions, 150 million job searches, 49 million job views, and eight million job applications. What they found was that when it comes to benefits, one size does not fit all.

In fact, the benefits job seekers found most attractive depended on the salary ranges of the position.

  • Job postings for positions that paid under $40,000 performed best when they included training opportunities, corporate discounts. flexible schedules, location, and bonuses.
  • Jobs postings for positions that paid between $40,000 to $75,000 performed best when they offered flex schedules, dental/health coverage, rewards, RSPs, and career progression.
  • And for the over $75,000 jobs, seekers were most interested in salary, training, benefits, bonuses, and vacation time.

See this infographic for a quick visual breakdown:

What benefits do job seekers find more attractive?

The same Workopolis report also found that searches for part-time jobs has nearly tripled in the last three years, rising from 3 per cent in 2014 to 8.5 per cent in 2017. In addition, based on resumes uploaded to Workopolis, the number of job seekers working more than one job has also tripled between 2000 and 2015, from 8 per cent to 24 per cent. These findings suggest that part-time and work-from-home options can help you increase the amount of applicants.

For more on how to optimize job postings, please see the full Workopolis report here.

And for additional tips on how to get more applicants to your job postings, check out this handy infographic:

How to get more applicants to your job postings

 

See also:

How to write targeted job postings that save you time (and money)
Job posting basics: what is an intake meeting?
The do’s and don’ts of writing job postings for small businesses

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